Media in modern society

Media is used in the modern world in a whole range of different things, an example would be Television, the internet and video games.

The most common media elements I interact with would be, Cinema, video games and the internet. Media is everywhere in today's world, from small posters in the street to adverts on cinema screens. The internet is a larger advertising tool than anything else becuase so many people use it, making it an excellent source to make money and for company's to advertise their products online.

Advertisement breaks are on almost every TV programme, usually every 10-15 minutes in a programme, this is the TV companies main source of income, companies pay them to advertise their products on the TV channel after the programmes.